Bpositive, the top healthcare product provider in Singapore , unveiled a new partnership with Illumination Studios, the renowned animation studio produced hit movies such as Sing, The Secret Life of Pets, and Despicable Me. This collaboration brings the Minions characters to bpositive's newest line of plasters that caters for both kids and adults by showing off the adorable ‘Boo Boo’ plasters. The timing for launching this range coincides with the premiere of Despicable Me 4 in early July and aligns with bpositive’s branding in yellow.

The new product line will also support the brand's Buy1Help1 initiative, where a portion of profits from every purchase is donated to charitable organizations locally and globally. To date, the initiative has raised over RM 60,000 for charities in Australia, Singapore, and local organisations, Teach for Malaysia and MIASA Malaysia. Each purchase of Minions-themed ‘Boo Boo’ plasters contributes to a cause. For more information on bpositive, the Minions product range, and the Buy1Help1 initiative, visit bpositivehealthcare.com.